There are a lot of discussions lately whether expired or auctioned domains still give any advantage over freshly registered domains or the time is gone. Some even say that the PBN on new domains is the only strategy moving forward.
In the current episode, I will explain why the authority of the domain itself is no long a determining factor, but, with the right strategy, you still build a good authority PBN much faster using domains with pre-existing backlinking profile, ie dropped or auctioned.
We build PBNs in order to promote ours or our clients’ sites higher in search engines – build a network of niche authority properties and then use them for relevant and authority backlinks… Very often though we have as a side effect our network having hundreds and thousands of indexed pages, ranking for many long-tail keywords and brings a real traffic.
In fact, with the all recent directions, Google is moving with RankBrain the ranking and traffic are essential for a good blog network.
In today’s episode, I will show how you can turn your network into Lead Generation Network, capturing every visitor coming from the search engine. This may be an additional strategy for your PBN and may even become your primary strategy for lead generation and sales.
The extremely important topic for anyone who is building PBN’s or creates other SEO properties, like Web2 or other types, in order to be later on utilized for a link bulk building is at what point in time you with the high confidence can place the link without putting your or your client’s site in danger.
How can you tell with a high confidence that the blog in your PBN is ready for the link? Of course, you can place a link the very same day as you found a good domain and added it to your PBN. But do you want to face a risk of having a negative effect on your or your client’s site? As you know, the link might have a positive, neutral and negative results and after all the effort you put in your PBN – the time, the money – you don’t want all and up with no results for your site or worst – and negative result.
It is a very popular question on any SEO forums, Facebook SEO groups and you can find a lot of resources explaining how to evaluate domains. But they all related to the process of choosing expired or auctioned domains for your PBN. Once you selected a domain with a good history and good backlinks and profile, registered and added to your PBN – is it a safe to place a link?
In this episode, I will explain the process that will guarantees that every link from your PBN will be an asset and how to set up and monitor the process.
Sub-domain is a great SEO strategy and whenever you have no option adding content to the client site or simply don’t want to add “too technical” content on the main site you can and should utilize sub-domains. Sub-domains treated as a separate entity with own indexing and ranking, but they all contribute to the aggregated authority of the domain. To rank for highly competitive terms you need to establish a “niche relevancy” or, in another word, rank for as many long-tail, low competition, but high relevancy keywords.
With sub-domains, you can target fine-grained sub-niches, monitor them growing authority (indexing, ranking) and, once ready, link them up to the main domain or use 301 to redirect a sub-domain to root or inner page of the main site.
SiteWyz enables our members adding sub-domains hosted outside of SiteWyz, essentially you can start adding sub-domains to your or your client’s sites, post content and grow overall authority of the domain.
When your client stopped using your services, the most effective way to show him the value of the work you did is to remove his links from your network. All the results you helped him to achieve over time will be gone and he would have to start all over again, back from where he was many months ago or reconsider the decision and continue with your services.
RankWyz provides an easy solution helping you to find all posts with the link to a specific domain from your network, whether you have 5, 50 or 500 blogs in the network, the process is the same. Once you find all posts you may either edit them on the blog, from RankWyz or delete posts.